Tuesday, December 11, 2007

Diversity

Diversity
Monday, December 3, 2007

In class we all gave an example of how diversity in the workplace has been a positive or negative experience.

As a Latina and English being my second language, even though I was born here my parents were immigrants to this country and Spanish was the language spoken and still is in my house. As an adult now, I am fluent in Spanish and English, this semester I did my internship at United Way of Metropolitan Dallas. I was the only bilingual employee in my department and I was the only one that did all of the Spanish presentations. The organization is non-profit, growing and constantly wanting to improve their services for all communities and cultures to better serve them.

I learned a lot being here and going out the different workplaces and seeing how each environment is different. I went to places were all the employees were in suit in ties, construction sites, factory sites and went to where people were still working in “the line.” It was an eye-opening experience to see how supervisor’s talked to their employees, spoke of their employees and most importantly communicated with their employees.

Diversity in the workplace I think in this country is more accepting now and especially in Texas because of the large number of immigrants residing in the state.

Enron

Enron
Monday, November 5, 2007

Scary! I knew of the Enron situation because all of the coverage it had on all the media, but I did not have the chance to study the case in depth, until now. I saw these powerful men not caring about anything else, but the millions of dollars that they were stealing from the small investors, the community members and the people that trusted them with their money-disgusting.

Enron was all an act, an illusion that hypnotized the public, the government and the country with lies of profit. One thing that I do not understand is how they stayed in business so long without being questioned on their books until everything started leaking. (Well I do know, but where was the SEC?)

From a PR stand point and with the objectives learned in ethics, I find it really hard to believe that individuals so smart and powerful thought that they were going to get away with it. I guess some questions that I would ask would be: How long were you(to the individuals involved) planning to continue this fake business? How much more money did you (individuals involved) want; you already had millions?

Big front, Jeffery Skilling the chief executive officer I found his part in the whole Enron situation that most unethical because as a leader and a person that the people (especially his employees) trusted and believed in, stood in front of company employees telling them that everything was fine knowing that they were short of going into bankruptcy.

To Customers...

A Letter to iPhone Customers
Monday, October 29, 2007

I think that Jobs, was not empathic towards his customers, and think that he could have done a better job.

Dear iPhone Customers

I apologize for the inconvenience and misunderstanding of the sudden iPhone price change. My team and I re-evaluated our product and think that this price change would benefit the technology market better and allow more customers the opportunity to purchase for the holidays.

We are truly, sorry for any inconvenience that this price change has caused you. As a token of our appreciation we would like to provide you with gift certificate of $100 redeemable at our Apple stores or AT&T locations.

Regards,
Steve Jobs, CEO

Networking

Networking Online
Monday, October 22, 2007

Networking is particularly important and essential for PR practitioners. But now in days online networking can be and get a little tricky because sometimes the information is created by individual, not particularly by the company or organization. I think that we just have to be careful who we trust to get information, and making sure that the information and is credible. Personally, I like to get information from government agencies (most of the time for stats), educational site and wikipedia.org even though it’s a little untrustworthy, but helps me get a general idea.

Glengarry Glen Ross Play

Glengarry Glen Ross Play
Monday, October 15, 2007


The play was some what confusing because they talked too fast. But, after a couple of minutes of being there I got the idea they were trying to be sneaking and in the two acts someone was always try to convince or justify way they (both of them) should do something unethical to the company.

What I got out of this play was justify the means, for instance when Levene wants help in getting the Glengarry Highlands leads; he always brings up his daughter. Even though he never clearly says what is wrong with her, if there is something wrong with her.

At the same time Moss is planning to “break-in” the place to steal the leads too. The real estate business during this time was having a hard time, therefore, Roma the young salesman, tricked his customers by taking them for drinks….

The six men that were involved all showed some feature of unethical, except for Aaronow the older man that want just so nervous and desperate to get out of this situation.

Apple Case

Apple Case
Monday, September 24, 2007


A company that has been in the media recently is Apple, an innovative and elite technology company that started with one of the first PC’s. Apple has grown and developed new forms of technology that we know today. Its recognizable products have changed, improved and made the use of technology more interesting with items such as the iPod, iTunes and now the iPhone these products have revolutionized our world.

But, the only thing that has not changed nor improved is the CEO’s public relation skills. The CEO of Apple seems to not understand and empathize with his “Apple evangelists,” even though they were the individuals that stood for hours waiting to purchase this hot commodity and willing to pay the $599 for the iPhone.

The Dallas Cowboys and the Media

The Dallas Cowboys and the Media
Monday, September 12, 2007

The Dallas Cowboys and other professional sport leagues have recently been in the media for scandalous, violent and drug related issues, instead of their team effort, team plays or just for their good deeds to their fans, their community, and their stakeholders….

Because of the case that the Dallas Cowboys were involved with Michael Irving and Everett McIver and the whole “secret-internal” approach that they took only grabbed the media attention more leading them to make their conclusions and assumptions because they didn’t want “outsiders.”

I strongly believe that if they didn’t have anything to hide and everything was “really” a locker room scuffle then why did they denied any outside investigation? I don’t know, I just think that they could have had a cleaner, less negative media scope if they would have cleared everything with the media from the beginning. They could have also just simply said, “Thank you for your concern, this is exactly what happen____. Since everyone is OK and the two team members have decide not to make it bigger we [Cowboys organization is taking care of it].” Then actually have the two team members apologize for the misunderstanding of the media, fans….

I think that because of all the legal issues surrounding Michael Irving at that point they wanted to “protect” him or the “team.” They obviously didn’t not take a communitarian approach even though; the community is their number one stakeholders.

Monday, September 24, 2007

WEEK #3
As we begin to talk about Appiah’s Cosmopolitanism, we will be asking ourselves: What is our connection to people living and working in these horrible conditions? What is our economy’s connection? In a so-called “global-economy” shouldn’t our consciousness of these connections increase? Don’t businesses have an obligation to search throughout their entire supply chains for acceptable working conditions and ethical practices?

Our connection to the people living and working in these horrible conditions is that we are humans too. We too, could be in that same position if we weren’t as fortunate to be in the place, family or country that we are in now.

Being that we are in this so-called “global-economy” our conscious should be more alert, aware and responsive to these conditions, but I really think that we are not, well at least to the point that we should be. I strongly, believe that that in many cases people have to make or have a personal connection to actually grow conscious of problems like these. Living in a fast-pace lifestyle its hard to keep up with everyone injustice, when we individually are trying to survive, but when it affects us personally then we actually know where the help and attention is needed.

YES! Businesses have a huge obligation to search through supply chains for acceptable working condition and ethical practices. If more businesses would implement ethical practices and decent working conditions there would more role model business to imitate. For instance, in Mexico several American company’s have transferred their manufacturing departments down south, to get out of paying overtime, providing medical insurance, obeying several of the regulations that are in “enforced” or promoted in the U.S. The laborers of these companies across the boarder are in desperate need of income so they are willing to get paid $2.50 or “20 pesos” for a days’ work, which normally consists of 10 to 12 hours.
WEEK #2
How the model of cosmopolitanism should fit the work of public relations? How can you use cosmopolitan in the workplace?

The model of cosmopolitanism fits the work of public relations because it demonstrates and/or suggests ethical practices for PR practitioners and how he/she can view different issues in a different perspective. Also, gives the practitioner an insight of an ethical system that focuses on the needs, feeling, values and perspectives on other people; rather than a more traditional stance, for instance, representing an organization/company for profit as the ultimate goal.

Cosmopolitanism can be used in the work place in different situations, for instance: when promoting or selling a product to the public that might not be as safe we think, having labors working under harsh conditions or when communicating critical and/or delicate information to the public in a timely manner.
WEEK #1
Does everybody matter in Appiah’s world of cosmopolitan? What about people within corporate America’s supply chains? How would his principles be applied?

Yes, everyone does matter in Appiah’s world of cosmopolitanism because every person in this universe for as little or insignificant their contribution to society might be positive or negative, it’s still a contribution. Also, according to Appiah’s the first strand of cosmopolitanism: “is the recognition of our responsibility for every human being.”

People within corporate America’s supply chain have set values, well at least some, which allow them to make decisions and allow them to present their product or service to the American public with a certain message or image. The corporate values built within or adapted by people within corporate America’s supply chain include several aspects like profit, which is primary in any business. Also, domination in their industry, which permits a specific business to become conquer of a specific product or service. Certain values that really make business stand out and/or remain in the positive perspective of the public are traits like worker safety, social responsibility and mainly quality of products and services.

Appiah’s principles of cosmopolitanism can be applied to individuals of corporate America’s supply chain by allowing individuals in these influential positions to become more aware and conscious of the public, their differences and specific needs and wants.